Sending special offers to both existing and potential customers is one of the easiest and most effective ways to attract… Read the whole article
Should You Start a Sole Proprietorship or an LLC?
One the first questions entrepreneurs ask when they start doing business for themselves is whether they should start a sole… Read the whole article
Why Social Media Marketing is Essential for Any Solopreneur (and How to Do It)
As of January 2017, a whopping 2.8 billion people were actively using social media across the world. Even more impressive… Read the whole article
How to Provide Your Customers with Convenience
Convenience is a factor that has been employed by businesses for many years as a way to stand out from… Read the whole article
How Mobile Tools Can Help Free Up Your Time
If you’re an entrepreneur, you of course know the saying “time is money”. This saying couldn’t be more true, especially… Read the whole article
How to Make Your Customers Sticky
First things first: what makes a customer “sticky”? According to the Harvard Business Review, a sticky customer is one that… Read the whole article
Why Handwritten Bills are Costing You Money
Being an independent service provider (a.k.a. solopreneurs and side-giggers) requires you to do the majority, if not all, of the… Read the whole article
Turn Your Good Customers into Great Customers
What differentiates a “good” customer from a “great” customer? One way to look at it is by thinking of a… Read the whole article